Instagram Marketing Strategy
Do your Instagram posts support your business goals? Are you looking for a better way to market your business with Instagram? In this article, you’ll discover how to improve your marketing with eight actions that will help you achieve your business objectives. 1: Plot Instagram Posts to Align With Your Marketing Plan and Goals Instagram should be an integral part of your company’s marketing plan, complementing your content, email, and other social media marketing efforts. To create an effective Instagram marketing strategy, start by going over your company’s marketing calendar and brainstorming relevant Instagram content for each initiative. Are you planning a seasonal event or a product launch? Plan Instagram content for each step of the process, from teasers to announcements to collaborations. You can map out an Instagram calendar anywhere that works for your team, on a whiteboard, spreadsheet, or collaborative platform. As you add content ideas to your marketing calendar, n...